BBA-405 Research Methodology
Unit 1 (book) | |
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Meaning of Research, Objectives, Methods | |
Objectives of Research | |
Types of Research | |
Research Process | |
Research Problem formulation | |
Various Problems encountered by Researchers |
Unit 2 (book) | |
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Method of Data Collection | |
Research Design | |
Features of a Good design | |
Different Research Designs | |
Measurement in Research | |
Data types | |
Sources of Error |
Unit 3 (book) | |
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Census & Sample Surveys | |
Steps in Sampling Design | |
Types of Sample designs | |
Probability Sampling | |
Types of probability Sampling | |
Non-Probability sampling | |
Types of Non-Probability sampling |
Unit 4 (book) | |
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Processing Operations | |
Problems in processing | |
Types of analysis | |
Hypothesis Testing | |
Chi-square test | |
T-test, F-test ,Z test | |
SPSS |